Alita Harvey Rodriguez
Digital Leadership | Future of Retail | Power of Retail Marketing
Social Media expert
Alita Harvey-Rodriguez is known as Australia’s leading Digital Marketing Futurist. Working with global brands SAP, Experian, SEMRush, TS14 , Estee Lauder, Myer & Online Retailer. Alita helps retailers find clarity in digital leadership by leveraging data to reveal hidden profits and build humanized communication strategies that creates raving fans out of consumers who buy again and again. She does this by taking business and customer centric data and use’s it to find more people who behave and identify with your most profitable customers and then implements strategies to reach them effectively.
Alita is a regular contributor to Womens Agenda, internetretailer.com.au, SEMRush, Online Retailer and a judge at this years Star Track ORIA’s (Online Retailer Industry Awards)